The Promote-CEE Non-profit Organization (NPO) was founded by myself, my friends and family in 2010.
We had common concerns about the education system and the relevance of the “memorization-focused education approach”.
We questioned how requesting our children to memorize facts and formulas without little or no relevance to the real life challenges can prepare them for school or life.
We created “TJ the little tiger” and we started telling our children stories about the animal characters who have to solve different problems together.
Our aim was to teach our children essential life skills such as problem-solving, collaboration, emotional intelligence and much more through our stories.
We realized that this it valuable to all children and we started to distribute our books to kindergartens in Europe with the support and collaboration of companies.
I believe if we all contribute in a small way, together we can make a big impact.
We continuously invent new ways to engage and teach children about topics we care about.
Do you have a message to communicate to parents and children?
We are looking forward to working with you too.
Eva T. Johnson
President and CEO
Promote-CEE Nonprofit Association